Journal of Advanced Social Research · 2014 · 12 citations · 68 references
EducationHigher EducationHigher Education AdministrationServices MarketingTotal Quality ManagementCustomer SatisfactionCustomer Satisfaction ManagementQuality Of EducationService QualityStudent SuccessConceptual Model DevelopmentPerceived Service QualitySatisfactionService Quality ManagementService Quality MeasurementService Quality Models
The current research paper aims to discuss threefold of service quality and students satisfaction. First is to shed light on the concepts of service quality and student satisfaction. Second is to examine the major dimensions of service quality in higher education. Third is to propose conceptual model to investigate the relationship between service quality dimensions and students satisfaction in Jordanian higher education. The article is based on analyze literature and providing guidelines to researchers on how to identify the most important service quality dimensions for higher education setting. Suggestions for future research are made and limitations highlighted.
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Measuring Service Quality: A Reexamination and Extension
J. Joseph Cronin, Steven A. Taylor · Journal of Marketing · 1992 · 8.9K citations
A Service Quality Model and its Marketing Implications
Christian Grönroos · European Journal of Marketing · 1984 · 6.5K citations