Concepedia
Advances in consumer research · 2002 · 105 citations · 6 references
BusinessMarketingConsumer BehaviorConsumption StudiesPolitical ParticipationConsumer CultureConsumer InvolvementConsumer TheoryCustomer ParticipationProtest BehaviorProtest ParticipationBoycott MobilizationBuycott ParticipationStrategic Boycotts
6
The Animosity Model of Foreign Product Purchase: An Empirical Test in the People's Republic of China
Jill G. Klein, Richard Ettenson, Marlene D. Morris · Journal of Marketing · 1998 · 1.4K citations
Business, International Business, Marketing +13
Determining the Characteristics of the Socially Conscious Consumer
Frederick E. Webster · Journal of Consumer Research · 1975 · 941 citations
Business, Marketing, Marketing Management +14
Preference for consistency: The development of a valid measure and the discovery of surprising behavioral implications.
Robert B. Cialdini, Melanie R. Trost, Jason T. Newsom · Journal of Personality and Social Psychology · 1995 · 701 citations
Social Sciences, Behavioral Sciences, Psychology +14
The Effectiveness of Marketing Policy Boycotts: Environmental Opposition to Marketing
Dennis E. Garrett · Journal of Marketing · 1987 · 238 citations
Social Sciences, Environmental Management, Marketing +17
Morality and the Market: Consumer Pressure for Corporate Accountability
Paul N. Bloom, N. Craig Smith · Journal of Marketing · 1991 · 193 citations
Management, Corporate Governance, Marketing +14