N. Craig Smith

Corporate Social Responsibility: Whether or How?

N. Craig Smith · California Management Review · 2003 · 1.1K citations

Management, Strategic Management, Strategy +13

Why We Boycott: Consumer Motivations for Boycott Participation

Jill G. Klein, N. Craig Smith, Andrew John · Journal of Marketing · 2004 · 886 citations

Social Sciences, Strategic Management, Behavioral Economics +12

Ethics and Target Marketing: The Role of Product Harm and Consumer Vulnerability

N. Craig Smith, Elizabeth Cooper‐Martin · Journal of Marketing · 1997 · 364 citations

Business, Marketing, Marketing Management +17

Social Contracts and Marketing Ethics

Thomas W. Dunfee, N. Craig Smith, William T. Ross · Journal of Marketing · 1999 · 328 citations

Business, Marketing, Marketing Management +14

Choice without Awareness: Ethical and Policy Implications of Defaults

N. Craig Smith, Daniel G. Goldstein, Eric J. Johnson · Journal of Public Policy & Marketing · 2013 · 246 citations

Business, Decision Sciences, Economics +17