Concepedia
Statistics
Publications
7
Citations
821
H-Index
Active since
1991
Affiliations
Georgetown University(Current)
Mount Elizabeth Hospital
Georgetown College
Elizabeth Cooper‐Martin is an author at Georgetown University specializing in consumer behavior, business, and marketing.
Publications per year
1991–1997
Ethics and Target Marketing: The Role of Product Harm and Consumer Vulnerability
N. Craig Smith, Elizabeth Cooper‐Martin · Journal of Marketing · 1997 · 364 citations
Business, Marketing, Marketing Management +17
N. Craig Smith, Elizabeth Cooper‐Martin · Journal of Marketing · 1997 · 125 citations
Ethical Consumption Experiences and Ethical Space
Elizabeth Cooper‐Martin, Morris B. Holbrook · Advances in consumer research · 1993 · 105 citations
Social Sciences, Cultural Studies, Consumer Behavior +13
Measures of cognitive effort
Elizabeth Cooper‐Martin · Marketing Letters · 1994 · 79 citations
Social Sciences, Behavioral Sciences, Psychology +10
Consumers and Movies: Some Findings on Experiential Products
Elizabeth Cooper‐Martin · ACR North American Advances · 1991 · 60 citations
Business, Marketing, Marketing Management +12
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