Loyalty Program Systems

Loyalty Program Systems is a specialized customer relationship management information system that records, integrates, and analyzes customer transactions and interactions across service touchpoints to administer membership benefits, rewards, and tier statuses with the aim of stimulating repeat patronage and enhancing customer lifetime value.

24

Publications

991

Citations

69

Authors

33

Institutions

Publications per year

2017–2026

10

Authors

69

  1. MC
    Malika Chaudhuri

    University of Dayton, United States

    1 publications · 73 citations

    1

    h-index

  2. MV
    Massimo Villari

    University of Messina, Italy

    1 publications · 43 citations

    1

    h-index

  3. TS
    Tracy Schrans

    Centre for Addiction and Mental Health, Canada

    1 publications · 63 citations

    1

    h-index

  4. MD
    Michael D. McDonald

    Binghamton University, United States

    1 publications · 29 citations

    1

    h-index

  5. AD
    Adnan DUYGUN

    İstanbul Gelişim Üniversitesi, Türkiye

    1 publications · 26 citations

    1

    h-index

1–5 of 69

Venues

  1. Journal of Business Research

    JBR · 2 publications · 177 citations

    2

    h-index

  2. Journal of Retailing and Consumer Services

    2 publications · 98 citations

    2

    h-index

  3. Journal of Relationship Marketing

    JRM · 2 publications · 27 citations

    2

    h-index

  4. Business and Management Studies

    BMS · 1 publications · 29 citations

    1

    h-index

  5. Journal of Consumer Marketing

    1 publications · 27 citations

    1

    h-index

1–5