Concepedia
Statistics
Publications
49
Citations
6.9K
H-Index
31
Active since
2005
Affiliations
Michigan State University(Current)
University of Alabama
Florida State University
University of Baltimore
Utah State University
Clay M. Voorhees is an author at Michigan State University specializing in marketing, business, and marketing management.
Publications per year
2005–2024
Discriminant validity testing in marketing: an analysis, causes for concern, and proposed remedies
Clay M. Voorhees, Michael K. Brady, Roger J. Calantone et al. · Journal of the Academy of Marketing Science · 2015 · 2K citations
Education, Marketing, Marketing Management +10
Online brand community engagement: Scale development and validation
Brian J. Baldus, Clay M. Voorhees, Roger J. Calantone · Journal of Business Research · 2014 · 585 citations
Business, Marketing, Marketing Management +14
Service encounters, experiences and the customer journey: Defining the field and a call to expand our lens
Clay M. Voorhees, Paul W. Fombelle, Yany Grégoire et al. · Journal of Business Research · 2017 · 469 citations · Full text
Understanding the Influence of Cues from Other Customers in the Service Experience: A Scale Development and Validation
E. Deanne Brocato, Clay M. Voorhees, Julie Baker · Journal of Retailing · 2012 · 364 citations
Business, Marketing, Marketing Management +16
The impact of brand trust and satisfaction on retailer repurchase intentions
James J. Zboja, Clay M. Voorhees · Journal of Services Marketing · 2006 · 309 citations
Business, Marketing, Marketing Management +17
1–5 of 49