Country Image Perceptions is a construct in international student recruitment research that refers to the cognitive and affective evaluations prospective students hold about a destination country, shaped by its political, economic, cultural, and educational reputation, which collectively influence their意愿 to pursue higher education therein.
319
Publications
26.4K
Citations
677
Authors
413
Institutions
Publications per year
2017–2026
109
Publications
319
Country Image: Halo or Summary Construct?
C. Min Han · Journal of Marketing Research · 1989 · 1K citations
1–5 of 319
Authors
677
- LA
9
h-index
- NP
8
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- AD
7
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- JD
6
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- ED
6
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1–5 of 677
Institutions
413
Carleton University
Ottawa, Canada
11 h-index
20 publications
2.6K citations
University of Vienna
Vienna, Austria
7 h-index
12 publications
2.8K citations
University of Otago
Dunedin, New Zealand
7 h-index
13 publications
627 citations
University of Florida
Gainesville, United States
6 h-index
11 publications
343 citations
Bryant University
Smithfield, United States
5 h-index
5 publications
485 citations
Bar-Ilan University
Ramat Gan, Israel
5 h-index
9 publications
926 citations
University of Fribourg
Fribourg, Switzerland
5 h-index
9 publications
518 citations
University of Central Florida
Orlando, United States
5 h-index
14 publications
1.5K citations
1–8 of 413
Venues
- International Marketing Review
23 publications · 3K citations
22
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- Journal of International Consumer Marketing
13 publications · 637 citations
13
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- Journal of Business Research
JBR · 11 publications · 2.1K citations
11
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- Journal of Travel & Tourism Marketing
JTTM · 10 publications · 533 citations
10
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- Place Branding and Public Diplomacy
9 publications · 167 citations
9
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