Concepedia

Celebrity Use

Celebrity Use is a legal and commercial concept denoting the unauthorized appropriation of a celebrity’s name, image, likeness, or identity in television programming for commercial advantage, distinguished from other publicity rights violations by its specific application to media content that leverages the celebrity’s persona to enhance viewership, credibility, or marketability.

67

Publications

3.8K

Citations

147

Authors

90

Institutions

Publications per year

2017–2026

24

Parents

Publications

67

The Power of Political Image: Justin Trudeau, Instagram, and Celebrity Politics

Mireille Lalancette, Vincent Raynauld · American Behavioral Scientist · 2017 · 342 citations

, , +17

Transforming celebrities through social media: the role of authenticity and emotional attachment

Christine M. Kowalczyk, Kathrynn Pounders · Journal of Product & Brand Management · 2016 · 273 citations

, , +15

Celebrity Advertising

Jack G. Kaikati · International Journal of Advertising · 1987 · 206 citations

, , +17

Digital Fame and Fortune in the age of Social Media: A Classification of social media influencers

Alexandra Ruiz‐Gomez · aDResearch ESIC International Journal of Communication Research · 2019 · 146 citations · Full text

, , +16

SNS users' para-social relationships with celebrities: social media effects on purchase intentions

Hyojin Kim, Eunju Ko, Juran Kim · Journal of Global Scholars of Marketing Science · 2015 · 141 citations

, , +11

1–5 of 67

Authors

147

  1. DD
    Denver D’Rozario

    Howard University, United States

    2 publications · 53 citations

    2

    h-index

  2. TG
    Timothy G. Pollock

    Pennsylvania State University, United States

    2 publications · 93 citations

    2

    h-index

  3. JS
    John Street

    University of East Anglia, United Kingdom

    2 publications · 64 citations

    2

    h-index

  4. CA
    Christopher A. D. Charles

    University of the West Indies System, Jamaica

    1 publications · 14 citations

    1

    h-index

  5. NA
    Nadya Al Azry

    1 publications · 16 citations

    1

    h-index

1–5 of 147

Institutions

90

  1. University of Tennessee at Knoxville

    Knoxville, United States

    2 h-index

    2 publications

    93 citations

  2. Montclair State University

    Montclair, United States

    2 h-index

    3 publications

    66 citations

  3. University of Edinburgh

    Edinburgh, United Kingdom

    2 h-index

    3 publications

    218 citations

  4. Lund University

    Lund, Sweden

    2 h-index

    4 publications

    184 citations

  5. University of Leicester

    Leicester, United Kingdom

    2 h-index

    2 publications

    26 citations

  6. Howard University

    Washington, United States

    2 h-index

    2 publications

    53 citations

  7. Universidade Nova de Lisboa

    Lisbon, Portugal

    1 h-index

    1 publications

    22 citations

  8. University of Wisconsin–Madison

    Madison, United States

    1 h-index

    1 publications

    86 citations

1–8 of 90

Venues

  1. Celebrity Studies

    3 publications · 68 citations

    3

    h-index

  2. Cultural Politics an International Journal

    3 publications · 151 citations

    3

    h-index

  3. Journal of Marketing Management

    MM · 2 publications · 76 citations

    2

    h-index

  4. Psychology of Popular Media

    2 publications · 41 citations

    2

    h-index

  5. KTH Publication Database DiVA (KTH Royal Institute of Technology)

    Repository · 2 publications · 28 citations

    2

    h-index

1–5