Concepedia

Delancy Bennett

DB

Statistics

Publications

5

Citations

107

H-Index

5

Active since

2018

Affiliations

Southern Illinois University Carbondale(Current)

Clemson University

Murray State University

Howard University

Delancy Bennett is an author at Southern Illinois University Carbondale specializing in business, consumer research, and management.

Top concepts

Publications per year

2018–2023

5

Publications

5

Riding the subscription box wave: Understanding the landscape, challenges, and critical success factors of the subscription box industry

Yana Andonova, Nwamaka A. Anaza, Delancy Bennett · Business Horizons · 2021 · 28 citations

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Big names and small price tags: an analysis of celebrity endorsement on consumers’ perceptions of price, quality, and intent to purchase

Delancy Bennett, Nwamaka A. Anaza, Yana Andonova · The Journal of Marketing Theory and Practice · 2021 · 26 citations

Is it FOMO or is it ME? The influence of personality traits on cryptocurrency consumption

Nwamaka A. Anaza, Bhaskar Upadhyaya, Delancy Bennett et al. · Psychology and Marketing · 2023 · 21 citations · Full text

, , +25

Understanding Bad-Boy Celebrity Endorser Effectiveness: The Fantasy-Based Relationship, Hedonic Consumption, and Congruency Model

Delancy Bennett, William D. Diamond, Elizabeth G. Miller et al. · Journal of Current Issues & Research in Advertising · 2018 · 18 citations

DPS 2.0: on the road to a cashless society

Nwamaka A. Anaza, Delancy Bennett, Yana Andonova et al. · Marketing Letters · 2022 · 14 citations · Full text

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