Concepedia

Advertisement Disclosure

Advertisement Disclosure is a formal requirement in healthcare advertising that belongs to the category of regulatory and ethical communication practices, distinguished by its function of explicitly revealing material information—such as financial interests, sponsorships, or potential biases—to enable audiences to discern promotional content from impartial health information.

137

Publications

8.1K

Citations

302

Authors

169

Institutions

Publications per year

2017–2026

48

Parents

Publications

137

Disclosing Instagram Influencer Advertising: The Effects of Disclosure Language on Advertising Recognition, Attitudes, and Behavioral Intent

Nathaniel Evans, Joe Phua, Hyoyeun Jun · Journal of Interactive Advertising · 2017 · 852 citations

, , +17

Going Native: Effects of Disclosure Position and Language on the Recognition and Evaluation of Online Native Advertising

Bartosz W. Wojdynski, Nathaniel Evans · Journal of Advertising · 2015 · 600 citations

, , +17

Social media marketing: Comparative effect of advertisement sources

Mahmud Akhter Shareef, Bhasker Mukerji, Yogesh K. Dwivedi et al. · Journal of Retailing and Consumer Services · 2017 · 573 citations · Full text

, , +10

Consumer Generalization of Nutrient Content Claims in Advertising

J. Craig Andrews, Richard G. Netemeyer, Scot Burton · Journal of Marketing · 1998 · 327 citations

, , +15

Advertising Content

Simon P. Anderson, Régis Renault · American Economic Review · 2006 · 251 citations

, , +14

1–5 of 137

Authors

302

  1. MG
    Mariea Grubbs Hoy

    University of Tennessee at Knoxville, United States

    4 publications · 257 citations

    4

    h-index

  2. EA
    Eva A. van Reijmersdal

    University of Amsterdam, Netherlands

    4 publications · 166 citations

    4

    h-index

  3. KJ
    Kathryn J. Aikin

    United States Food and Drug Administration, United States

    4 publications · 76 citations

    4

    h-index

  4. JC
    J. Craig Andrews

    Marquette University, United States

    4 publications · 748 citations

    4

    h-index

  5. NE
    Nathaniel Evans

    University of Georgia, United States

    4 publications · 1.6K citations

    4

    h-index

1–5 of 302

Institutions

169

  1. United States Food and Drug Administration

    Silver Spring, United States

    6 h-index

    13 publications

    330 citations

  2. University of Georgia

    Athens, United States

    5 h-index

    9 publications

    4K citations

  3. Louisiana State University

    Baton Rouge, United States

    5 h-index

    11 publications

    1.6K citations

  4. University of Amsterdam

    Amsterdam, The Netherlands

    4 h-index

    7 publications

    245 citations

  5. Marquette University

    Milwaukee, United States

    4 h-index

    8 publications

    1.4K citations

  6. RTI International

    Durham, United States

    4 h-index

    9 publications

    178 citations

  7. Food and Drug Administration

    Nonthaburi, Thailand

    3 h-index

    8 publications

    162 citations

  8. University of Arkansas at Fayetteville

    Fayetteville, United States

    3 h-index

    7 publications

    1.4K citations

1–8 of 169

Venues

  1. Journal of Advertising

    12 publications · 1.3K citations

    12

    h-index

  2. Journal of Public Policy & Marketing

    JPP&M · 11 publications · 474 citations

    11

    h-index

  3. Journal of Marketing

    JM · 9 publications · 716 citations

    9

    h-index

  4. Journal of Consumer Affairs

    JCA · 8 publications · 265 citations

    8

    h-index

  5. International Journal of Advertising

    IJA · 7 publications · 271 citations

    7

    h-index

1–5