Concepedia
Statistics
Publications
99
Citations
16.8K
H-Index
59
Active since
1993
Affiliations
Maastricht University(Current)
UNSW Sydney
Eindhoven University of Technology
Maastricht School of Management
Babson College
Ko de Ruyter is an author at Maastricht University specializing in marketing, business, and customer satisfaction.
Publications per year
1993–2025
On the relationship between store image, store satisfaction and store loyalty
Josée Bloemer, Ko de Ruyter · European Journal of Marketing · 1998 · 1.2K citations
Business, Marketing, Marketing Management +11
An assessment of value creation in mobile service delivery and the moderating role of time consciousness
Mirella Kleijnen, Ko de Ruyter, Martin Wetzels · Journal of Retailing · 2006 · 885 citations
Business, Marketing, Marketing Management +17
Response Rate and Response Quality of Internet-Based Surveys: An Experimental Study
Elisabeth Deutskens, Ko de Ruyter, Martin Wetzels et al. · Marketing Letters · 2004 · 839 citations · Full text
Social Sciences, Educational Measurement, Information Systems +14
Investigating drivers of bank loyalty: the complex relationship between image, service quality and satisfaction
Josée Bloemer, Ko de Ruyter, Pascal Peeters · International Journal of Bank Marketing · 1998 · 799 citations
Unraveling the Personalization Paradox: The Effect of Information Collection and Trust-Building Strategies on Online Advertisement Effectiveness
Elizabeth Aguirre, Dominik Mahr, Dhruv Grewal et al. · Journal of Retailing · 2014 · 765 citations · Full text
Business, Communication, Marketing +17
1–5 of 99