Kelly Goldsmith

The effects of scarcity on consumer decision journeys

Rebecca W. Hamilton, Debora V. Thompson, Sterling A. Bone et al. · Journal of the Academy of Marketing Science · 2018 · 353 citations

Business, Marketing, Marketing Management +12

On the Psychology of Scarcity: When Reminders of Resource Scarcity Promote Selfish (and Generous) Behavior

Caroline Roux, Kelly Goldsmith, Andrea Bonezzi · Journal of Consumer Research · 2015 · 287 citations

Social Sciences, Psychology, Social Psychology +11

A Self‐Regulatory Model of Resource Scarcity

Christopher Cannon, Kelly Goldsmith, Caroline Roux · Journal of Consumer Psychology · 2018 · 266 citations

Agriculture, Natural Resource Economics, Resource Economics +14

Can Uncertainty Improve Promotions?

Kelly Goldsmith, On Amir · Journal of Marketing Research · 2010 · 194 citations

Management, Marketing, Marketing Management +16

When Guilt Begets Pleasure: The Positive Effect of a Negative Emotion

Kelly Goldsmith, Eunice Kim Cho, Ravi Dhar · Journal of Marketing Research · 2012 · 84 citations

Business, Marketing, Psychology +8