21
Publications
2.1K
Citations
15
H-Index
2010
Active since
Lauren Skinner Beitelspacher is an author at Babson College specializing in management, marketing, and business.
Top concepts
ManagementMarketingBusinessConsumer ResearchCustomer SatisfactionConsumer BehaviorInteractive MarketingSupply Chain ManagementSupply ChainBusiness Strategy
Publications per year
2010–2023
21
21
Kevin J. Trainor, Adam Rapp, Lauren Skinner Beitelspacher et al. · Industrial Marketing Management · 2010 · 222 citations
Customer Satisfaction, Technology Acceptance Model, Information Technology Management +7
Gautham Vadakkepatt, Karen Page Winterich, Vikas Mittal et al. · Journal of Retailing · 2020 · 194 citations · Full text
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