Statistics
Publications
8
Citations
370
H-Index
8
Active since
2012
Yashar Atefi is an author at University of Houston specializing in management, marketing, and customer relationship management.
Publications per year
2012–2023
8
8
Does Selective Sales Force Training Work?
Yashar Atefi, Michael Ahearne, James G. Maxham et al. · Journal of Marketing Research · 2018 · 53 citations
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