Ryan Mullins

Sales profession and professionals in the age of digitization and artificial intelligence technologies: concepts, priorities, and questions

Jagdip Singh, Karen Flaherty, Ravipreet S. Sohi et al. · Journal of Personal Selling and Sales Management · 2019 · 344 citations · Full text

Management, Marketing, Customer Relationship Management +11

Exploring the dynamics of antecedents to consumer–brand identification with a new brand

Son K. Lam, Michael Ahearne, Ryan Mullins et al. · Journal of the Academy of Marketing Science · 2012 · 282 citations

Business, Marketing, Marketing Management +14

Know Your Customer: How Salesperson Perceptions of Customer Relationship Quality Form and Influence Account Profitability

Ryan Mullins, Michael Ahearne, Son K. Lam et al. · Journal of Marketing · 2014 · 189 citations

Business, Marketing, Marketing Management +14

The Ambidextrous Sales Force: Aligning Salesperson Polychronicity and Selling Contexts for Sales-Service Behaviors and Customer Value

Ryan Mullins, Raj Agnihotri, Zachary R. Hall · Journal of Service Research · 2019 · 77 citations

Management, Marketing, Marketing Management +13

Intangible sales team resources: Investing in team social capital and transactive memory for market-driven behaviors, norms and performance

Daniel G. Bachrach, Ryan Mullins, Adam Rapp · Industrial Marketing Management · 2016 · 64 citations

Management, Organization Studies, Organizational Behavior +17