Concepedia

Felipe Thomaz

FT

4

Publications

936

Citations

4

H-Index

2013

Active since

Affiliations

University of Pittsburgh(Current)

University of Oxford

Felipe Thomaz is an author at University of Pittsburgh specializing in marketing, digital marketing, and interactive marketing.

Top concepts

MarketingManagementCommunicationDigital MarketingCustomer SatisfactionInteractive MarketingArtsConsumer ResearchHuman-computer InteractionLaw

Publications per year

2013–2022

4

Publications

4

Blame the Bot: Anthropomorphism and Anger in Customer–Chatbot Interactions

Cammy Crolic, Felipe Thomaz, Rhonda Hadi et al. · Journal of Marketing · 2021 · 591 citations · Full text

Customer Experience, Customer Satisfaction, Chatbot +21

Learning from the Dark Web: leveraging conversational agents in the era of hyper-privacy to enhance marketing

Felipe Thomaz, Carolina Salge, Elena Karahanna et al. · Journal of the Academy of Marketing Science · 2019 · 185 citations · Full text

Engineering, Digital Marketing, Emerging Media +23

How consumer digital signals are reshaping the customer journey

David A. Schweidel, Yakov Bart, J. Jeffrey Inman et al. · Journal of the Academy of Marketing Science · 2022 · 108 citations · Full text

Customer Experience, Customer Satisfaction, Online Customer Behavior +9

How Achieving the Dual Goal of Customer Satisfaction and Efficiency in Mergers Affects a Firm’s Long-Term Financial Performance

Vanitha Swaminathan, Christopher Groening, Vikas Mittal et al. · Journal of Service Research · 2013 · 52 citations

Customer Satisfaction, Firm Performance, Law +17

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