Statistics
Publications
31
Citations
6K
H-Index
26
Active since
1993
John Fahy is an author at University of Limerick specializing in marketing, management, and competitive advantage.
Publications per year
1993–2019
31
31
Social media engagement behaviour: a uses and gratifications perspective
Rebecca Dolan, Jodie Conduit, John Fahy et al. · Journal of Strategic Marketing · 2015 · 696 citations · Full text
The performance impact of marketing resources
Graham Hooley, Gordon E. Greenley, John W. Cadogan et al. · Journal of Business Research · 2003 · 695 citations
Social media engagement behavior
Rebecca Dolan, Jodie Conduit, Catherine Frethey‐Bentham et al. · European Journal of Marketing · 2019 · 500 citations
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