Concepedia

Jodie Conduit

JC

Statistics

Publications

44

Citations

4.3K

H-Index

28

Active since

1996

Affiliations

The University of Adelaide(Current)

University of Auckland

RMIT University

Australian National University

University of Turku

Jodie Conduit is an author at The University of Adelaide specializing in marketing, marketing management, and business.

Publications per year

1996–2025

44

Publications

44

Social media engagement behaviour: a uses and gratifications perspective

Rebecca Dolan, Jodie Conduit, John Fahy et al. · Journal of Strategic Marketing · 2015 · 696 citations · Full text

Social Sciences, Marketing, Marketing Management +17

Social media engagement behavior

Rebecca Dolan, Jodie Conduit, Catherine Frethey‐Bentham et al. · European Journal of Marketing · 2019 · 500 citations

Social Sciences, Communication, Marketing +13

How critical is internal customer orientation to market orientation?

Jodie Conduit, Felix Mavondo · Journal of Business Research · 2001 · 426 citations

Business, Marketing, Marketing Management +13

Actor Engagement in Networks: Defining the Conceptual Domain

Roderick J. Brodie, Julia A. Fehrer, Elina Jaakkola et al. · Journal of Service Research · 2019 · 321 citations · Full text

Business, Marketing, Marketing Management +9

Strategic drivers, anticipated and unanticipated outcomes of customer engagement

Linda D. Hollebeek, Jodie Conduit, Roderick J. Brodie · Journal of Marketing Management · 2016 · 219 citations · Full text

Business, Marketing, Marketing Management +12

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