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Why consumers exaggerate in online reviews? Moral disengagement and dark personality traits

Behavioral Decision MakingConsumer StudyDark Personality TraitsConsumer ResearchSocial InfluenceOnline Customer BehaviorJournalismSocial SciencesCustomer ReviewBiasManagementConsumer BehaviorPersuasionMarketingMoral PsychologyMoral DisengagementOnline ReviewsInteractive MarketingConsumer Attitude