University Social Responsibility and Brand Image of Private Universities in Bangkok

Strategy and society: the link between competitive advantage and corporate social responsibility

Michael E. Porter, Mark Kramer · Strategic Direction · 2007 · 7.5K citations

Management, Strategic Management, Strategy +8

Corporate Social Responsibility

Archie B. Carroll · Business & Society · 1999 · 6.1K citations

Management, Corporate Governance, Strategic Management +11

A Stakeholder Framework for Analyzing and Evaluating Corporate Social Performance

Max Clarkson · Academy of Management Review · 1995 · 6.1K citations

Management, Organization Studies, Organizational Behavior +17

Doing Better at Doing Good: When, Why, and How Consumers Respond to Corporate Social Initiatives

CB Bhattacharya, Sankar Sen · California Management Review · 2004 · 2.3K citations

Business, Marketing, Strategic Management +14

Are the Drivers and Role of Online Trust the Same for All Web Sites and Consumers? A Large-Scale Exploratory Empirical Study

Yakov Bart, Venkatesh Shankar, Fareena Sultan et al. · Journal of Marketing · 2005 · 1.4K citations

Business, Marketing, Marketing Management +14