Sales associate's appearance: Links to consumers’ emotions, store image, and purchases

The Influence of Multiple Store Environment Cues on Perceived Merchandise Value and Patronage Intentions

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Business, Marketing, Marketing Management +15

Atmospheric Effects on Shopping Behavior

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An experimental approach to making retail store environmental decisions.

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Business, Environmental Management, Retail Management +14

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Business, Marketing, Retail Management +14

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David Mazursky, Jacob Jacoby · Journal of Retailing · 1986 · 572 citations

Architecture, Media Arts, Information Visualization +6