Journal of Retailing and Consumer Services · 2006 · 408 citations · 60 references
Customer SatisfactionUser PerceptionBehavioral SciencesConsumer Patronage BehaviorOnline Customer BehaviorDigital MarketingInteractive MarketingOnline Store PerceptionConsumer ResearchBusinessManagementConsumer BehaviorCustomer ParticipationOnline RetailerMarketingBuying BehaviorCustomer Loyalty
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Construct validity in psychological tests.
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Judith Lynne Zaichkowsky · Journal of Consumer Research · 1985 · 5.8K citations
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