A Cross-National Comparison of University Students' Perceptions Regarding the Ethics and Acceptability of Sales Practices

A General Theory of Marketing Ethics

Shelby D. Hunt, Scott J. Vitell · Journal of Macromarketing · 1986 · 2.6K citations

Humanities, Marketing, Philosophy +12

Personal characteristics in college students' evaluations of business ethics and corporate social responsibility

Peter Arlow · Journal of Business Ethics · 1991 · 339 citations

Management, Business Administration, Business Ethics +12

Ethical Problems of Marketing Researchers

Shelby D. Hunt, Lawrence B. Chonko, James B. Wilcox · Journal of Marketing Research · 1984 · 299 citations

Business, Marketing, Marketing Management +8

A Comprehensive Framework for the Analysis of Ethical Behavior, with a Focus on Sales Organizations

Thomas R. Wotruba · Journal of Personal Selling and Sales Management · 1990 · 250 citations · Full text

Business, Marketing, Organizational Behavior +17

An Application and Extension of a Multidimensional Ethics Scale to Selected Marketing Practices and Marketing Groups

R. Eric Reidenbach, Donald P. Robin, L.E. Dawson · Journal of the Academy of Marketing Science · 1991 · 223 citations

Management, Marketing, Marketing Management +7