Discriminative Consumer Testing

Discriminative Consumer Testing is a methodological framework within consumer preference testing that differentiates products based on detectable sensory or attribute differences through structured comparison tasks.

13

Publications

392

Citations

36

Authors

15

Institutions

Publications per year

2017–2026

1

Authors

36

  1. BR
    Benoı̂t Rousseau

    University of California, Davis, United States

    3 publications · 163 citations

    3

    h-index

  2. MO
    Michael O’Mahony

    University of California, Davis, United States

    3 publications · 150 citations

    3

    h-index

  3. HL
    Hye-Seong Lee

    Ewha Womans University, South Korea

    2 publications · 52 citations

    2

    h-index

  4. IK
    In-Ah Kim

    Asan Medical Center, South Korea

    1 publications · 12 citations

    1

    h-index

  5. HN
    Huguette Nicod

    PSA Peugeot Citroën (France), France

    1 publications · 18 citations

    1

    h-index

1–5 of 36

Venues

  1. Food Quality and Preference

    7 publications · 311 citations

    7

    h-index

  2. Journal of the Institute of Brewing

    1 publications · 10 citations

    1

    h-index

  3. Food Science and Biotechnology

    1 publications · 12 citations

    1

    h-index

  4. Journal of Food Science

    JFS · 1 publications · 14 citations

    1

    h-index

  5. Journal of Marketing Research

    1 publications · 15 citations

    1

    h-index

1–5