Concepedia

Author

Hitoshi Kawaguchi

PATH To Reading

Also Known As

H Kawaguchi, H. Kawaguchi, Hitoshi KAWAGUCHI, Hitoshi Kawaguchi

6

Publications

60

Citations

2

H-Index

11

Concepts

All Affiliations

PATH To Reading
HK

About

Hitoshi Kawaguchi is an author at PATH To Reading specializing in behavioral decision making, consumer decision making, and consumer research.

Top Concepts

#ConceptH-IndexPublicationsCitations

1

Health Sciences

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2

Management

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3

Behavioral Sciences

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4

Marketing

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5

Consumer Behavior

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Hitoshi Kawaguchi

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1

Publications

55

Citations

1

H-Index

YearCitations

Relating consumer and trained panels’ discriminative sensitivities using vanilla flavored ice cream as a medium

R. Ishii, Hitoshi Kawaguchi, Michael O’Mahony,

Food Quality and Preference

2005

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