Deterministic Customer Lifetime Value Models is a customer lifetime value modeling approach that belongs to the class of predictive analytics frameworks and is distinguished by its reliance on fixed, non-probabilistic assumptions and observed transaction data to compute a customer’s expected lifetime value without incorporating stochastic elements.
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Publications
258
Citations
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Authors
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Institutions
Publications per year
2017–2026
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Parents
Publications
4
1–4 of 4
Authors
10
- MC
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Institutions
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Northwestern University
Evanston, United States
2 h-index
2 publications
235 citations
Institut Régional d’Administration de Lille
Lille, France
1 h-index
1 publications
10 citations
University of Salerno
Fisciano, Italy
1 h-index
3 publications
39 citations
Carnegie Mellon University
Pittsburgh, United States
1 h-index
1 publications
178 citations
Rice University
Houston, United States
1 h-index
2 publications
114 citations
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Venues
- Journal of Interactive Marketing
JIM · 1 publications · 178 citations
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- Quantitative Marketing and Economics
1 publications · 57 citations
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- Journal of Targeting Measurement and Analysis for Marketing
1 publications · 10 citations
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- Computational Management Science
1 publications · 13 citations
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