Concepedia

Cross-functional Product Development

Cross-Functional Product Development is a product development approach that integrates personnel from multiple functional areas—such as engineering, marketing, manufacturing, and finance—into a collaborative team structure to enhance innovation, reduce time-to-market, and improve product quality through concurrent input and shared decision-making across functions.

151

Publications

17.8K

Citations

293

Authors

175

Institutions

Publications per year

2017–2026

13

Parents

Children

Publications

151

PRODUCT DEVELOPMENT: PAST RESEARCH, PRESENT FINDINGS, AND FUTURE DIRECTIONS

Shona L. Brown, Kathleen M. Eisenhardt · Academy of Management Review · 1995 · 3.4K citations

, , +12

Product Development: Past Research, Present Findings, and Future Directions

Shona L. Brown, Kathleen M. Eisenhardt · Academy of Management Review · 1995 · 1.1K citations

, , +12

Cross-Functional Product Development Teams, Creativity, and the Innovativeness of New Consumer Products

Rajesh Sethi, Daniel C. Smith, C. Whan Park · Journal of Marketing Research · 2001 · 898 citations

, , +17

The Effect of Team Leader Characteristics on Learning, Knowledge Application, and Performance of Cross‐Functional New Product Development Teams

Shikhar Sarin, Christopher McDermott · Decision Sciences · 2003 · 510 citations · Full text

, , +17

Patterns of cooperation during new product development among marketing, operations and R&D: Implications for project performance

Eric M. Olson · Journal of Product Innovation Management · 2001 · 421 citations

, , +17

1–5 of 151

Authors

293

  1. RS
    Rajesh Sethi

    Clarkson University, United States

    4 publications · 1.6K citations

    4

    h-index

  2. SB
    Steven B. Shooter

    Bucknell University, United States

    3 publications · 210 citations

    3

    h-index

  3. AE
    Andreas Engélen

    RWTH Aachen University, Germany

    3 publications · 323 citations

    3

    h-index

  4. RJ
    Roger J. Calantone

    Michigan State University, United States

    3 publications · 376 citations

    3

    h-index

  5. MS
    Morgan Swink

    Michigan State University, United States

    3 publications · 236 citations

    3

    h-index

1–5 of 293

Institutions

175

  1. Michigan State University

    East Lansing, United States

    5 h-index

    7 publications

    1.3K citations

  2. Chalmers University of Technology

    Gothenburg, Sweden

    4 h-index

    5 publications

    251 citations

  3. Carleton University

    Ottawa, Canada

    4 h-index

    7 publications

    999 citations

  4. Luleå University of Technology

    Luleå, Sweden

    4 h-index

    12 publications

    210 citations

  5. Clarkson University

    Potsdam, United States

    4 h-index

    5 publications

    1.7K citations

  6. University of Michigan

    Ann Arbor, United States

    3 h-index

    3 publications

    73 citations

  7. Bucknell University

    Lewisburg, United States

    3 h-index

    5 publications

    308 citations

  8. Stanford University

    Stanford, United States

    3 h-index

    5 publications

    6.9K citations

1–8 of 175

Venues

  1. Journal of Product Innovation Management

    33 publications · 4.6K citations

    28

    h-index

  2. IEEE Transactions on Engineering Management

    8 publications · 827 citations

    8

    h-index

  3. R and D Management

    6 publications · 223 citations

    6

    h-index

  4. European Journal of Innovation Management

    4 publications · 286 citations

    4

    h-index

  5. Journal of Marketing

    JM · 4 publications · 1.2K citations

    4

    h-index

1–5