Category Space Allocation

Category Space Allocation is a retail analytics framework that specifies the optimal distribution of shelf space among product categories within a store, distinguished by its integration of consumer choice behavior and inter-category demand interactions to maximize overall category performance.

21

Publications

2K

Citations

53

Authors

34

Institutions

Publications per year

2017–2026

4

Authors

53

  1. JR
    James R. Freeland

    University of Virginia, United States

    2 publications · 340 citations

    2

    h-index

  2. NB
    Norm Borin

    California Polytechnic State University, United States

    2 publications · 340 citations

    2

    h-index

  3. PF
    Paul Farris

    University of Virginia, United States

    2 publications · 340 citations

    2

    h-index

  4. KC
    Katia Campo

    KU Leuven, Belgium

    2 publications · 219 citations

    2

    h-index

  5. HW
    Hongjoo Woo

    Yonsei University, South Korea

    1 publications · 13 citations

    1

    h-index

1–5 of 53

Venues

  1. International Journal of Research in Marketing

    IJRM · 2 publications · 253 citations

    2

    h-index

  2. European Journal of Operational Research

    2 publications · 206 citations

    2

    h-index

  3. Journal of Interactive Marketing

    JIM · 2 publications · 190 citations

    2

    h-index

  4. Decision Sciences

    2 publications · 340 citations

    2

    h-index

  5. 1

    h-index

1–5