Statistics
Publications
15
Citations
716
H-Index
12
Active since
1993
Christine Pitt is an author at KTH Royal Institute of Technology specializing in marketing, business, and marketing management.
Publications per year
1993–2021
15
15
Employee brand engagement on social media: Managing optimism and commonality
Christine Pitt, Elsamari Botha, João J. Ferreira et al. · Business Horizons · 2018 · 38 citations
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