Joel H. Steckel

When do purchase intentions predict sales?

Vicki G. Morwitz, Joel H. Steckel, Alok Gupta · International Journal of Forecasting · 2007 · 439 citations

Management, Marketing, Marketing Management +10

Supply Chain Decision Making: Will Shorter Cycle Times and Shared Point-of-Sale Information Necessarily Help?

Joel H. Steckel, Anirvan Banerji · Management Science · 2004 · 211 citations

Management, Operations Management, Supply Chain Management +14

Choice and the Internet: From Clickstream to Research Stream

Randolph E. Bucklin, James M. Lattin, Asim Ansari et al. · Marketing Letters · 2002 · 156 citations

Business, Marketing, Audience Studies +5

Locally Rational Decision Making: The Distracting Effect of Information on Managerial Performance

Rashi Glazer, Joel H. Steckel, Russell S. Winer · Management Science · 1992 · 128 citations

Management, Decision Sciences, Organizational Behavior +13

Explanations for Successful and Unsuccessful Marketing Decisions: The Decision Maker's Perspective

Mary T. Curren, Valerie S. Folkes, Joel H. Steckel · Journal of Marketing · 1992 · 105 citations

Business, Marketing, Marketing Management +17