Eco-engagement: Tracing CSR communication's ripple effect on consumer hospitality loyalty

The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty

Arjun Chaudhuri, Morris B. Holbrook · Journal of Marketing · 2001 · 6.5K citations

Business, Marketing, Marketing Management +15

A Three-Dimensional Conceptual Model of Corporate Performance

Archie B. Carroll · Academy of Management Review · 1979 · 4.2K citations

Management, Organization Studies, Organizational Behavior +17

Consumer–Company Identification: A Framework for Understanding Consumers’ Relationships with Companies

CB Bhattacharya, Sankar Sen · Journal of Marketing · 2003 · 3.2K citations

Business, Marketing, Marketing Management +8

Maximizing Business Returns to Corporate Social Responsibility (CSR): The Role of CSR Communication

Shuili Du, CB Bhattacharya, Sankar Sen · International Journal of Management Reviews · 2010 · 2.5K citations

Management, Communication, Strategic Management +17

Corporate social responsibility communication: stakeholder information, response and involvement strategies

Mette Morsing, Majken Schultz · Business Ethics A European Review · 2006 · 1.6K citations

Management, Communication, Strategic Management +16