Journal of Destination Marketing & Management · 2023 · 40 citations · 130 references
BusinessMarketingTourism ManagementBrand ManagementConsumer BehaviorMarketing StrategyBrand ExperienceBrand IdentityBrand LoyaltyCustomer LoyaltyDestination BrandingDestination MarketingDestination Brand ExperienceDestination Brand IdentityDestination Brand ManagementEmotional Customer ExperienceLoyalty Intention
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