Concepedia

The dual-process model of product information and habit in influencing consumers’ purchase intention: The role of live streaming features

Hao Chen, Haitao Chen, Xiaoxu Tian

Electronic Commerce Research and Applications · 2022 · 174 citations · 78 references

Concepts

Online Customer BehaviorConsumer Decision MakingConsumer UncertaintyAdvertisingLive Streaming FeaturesDigital MarketingProduct InformationConsumer StudyDual-process ModelManagementConsumer ResearchUser ExperiencePurchase IntentionConsumer BehaviorCommunicationMarketingBuying BehaviorConsumer Engagement

References

78

Structural Equation Models with Unobservable Variables and Measurement Error: Algebra and Statistics

Claes Fornell, David F. Larcker · Journal of Marketing Research · 1981 · 12.5K citations

Quality Of Life, Measurement Theory, Engineering +20

The partial least squares approach for structural equation modeling.

Wynne W. Chin · 1998 · 11.7K citations

Education, Regression Analysis, Structural Modeling +3

Controlled and automatic human information processing: I. Detection, search, and attention.

Walter Schneider, Richard M. Shiffrin · Psychological Review · 1977 · 5.7K citations

Cognitive Science, Behavioral Sciences, Semantic Processing +9

Individual differences in reasoning: Implications for the rationality debate?

Keith E. Stanovich, Richard F. West · Behavioral and Brain Sciences · 2000 · 4.2K citations

Assimilation of Enterprise Systems: The Effect of Institutional Pressures and the Mediating Role of Top Management1

Huigang Liang, Saraf, Hu et al. · MIS Quarterly · 2007 · 3.7K citations