2011 · 13 citations · 52 references
BusinessMarketingMarketing ManagementMarketing StrategyRetail BuyingTeamworkMerchandise PlanningMerchandising StrategyOrganizational Buying BehaviorProcurementPurchasing ManagementTeam CompositionBuying RolesGroup Purchasing ArrangementsGroup Purchasing OrganizationsMerchandise LicensingProcurement Mechanism Design
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Conceptualizing, Measuring, and Managing Customer-Based Brand Equity
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Possessions and the Extended Self
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