Concepedia

Social media use in B2b sales and its impact on competitive intelligence collection and adaptive selling: Examining the role of learning orientation as an enabler

Omar S. Itani, Raj Agnihotri, Rebecca Dingus

Industrial Marketing Management · 2017 · 243 citations · 119 references

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References

119

Statistical Power Analysis for the Behavioral Sciences

Keith E. Muller, Jacob Cohen · Technometrics · 1989 · 83.9K citations

, , +14

Statistical power analysis for the behavioral sciences

Computers Environment and Urban Systems · 1990 · 65.7K citations

, , +14

Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology

Fred D. Davis · MIS Quarterly · 1989 · 64.5K citations

, , +15

Evaluating Structural Equation Models with Unobservable Variables and Measurement Error

Claes Fornell, David F. Larcker · Journal of Marketing Research · 1981 · 60.8K citations

, , +15

User Acceptance of Computer Technology: A Comparison of Two Theoretical Models

Fred D. Davis, Richard P. Bagozzi, Paul R. Warshaw · Management Science · 1989 · 25.4K citations

, , +11