Higher education and the digital revolution: About MOOCs, SPOCs, social media, and the Cookie Monster

References

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	Year	Citations
Users of the world, unite! The challenges and opportunities of Social Media Andreas Kaplan, Michael Haenlein Business Horizons Computational Social ScienceSocial NetworksSocial MediaContent AnalysisSocial Medium Monitoring	2009	17.2K
MOOCs: A systematic study of the published literature 2008-2012 Tharindu R. Liyanagunawardena, Andrew Adams, Shirley Williams The International Review of Research in Open and Distributed Learning Open EducationOpen Educational ResourceE-learningLearning SciencesPopular Phenomenon	2013	1.1K
Academic intrinsic motivation in elementary and junior high school students. Adele Eskeles Gottfried Journal of Educational Psychology Elementary EducationStudent MotivationAchievement GoalLearning SciencesAcademic Intrinsic Motivation	1985	689
Competition and strategy in higher education: Managing complexity and uncertainty Francesca Pucciarelli, Andreas Kaplan Business Horizons Educational SystemManagementBusinessEducationBusiness Strategy	2016	518
Two hearts in three-quarter time: How to waltz the social media/viral marketing dance Andreas Kaplan, Michael Haenlein Business Horizons MarketingThree-quarter TimeEntertainment MarketingViral MarketingSocial Media	2011	476
If you love something, let it go mobile: Mobile marketing and mobile social media 4x4 Andreas Kaplan Business Horizons Mobile Social NetworkSocial MediaMobile MarketingAdvertisingDigital Marketing	2011	402
The fairyland of Second Life: Virtual social worlds and how to use them Andreas Kaplan, Michael Haenlein Business Horizons CultureVirtual WorldsVirtual RealityArtsUser Experience	2009	397
The early bird catches the news: Nine things you should know about micro-blogging Andreas Kaplan, Michael Haenlein Business Horizons Nine ThingsMedia StudiesMicroformatSocial MediaSocial Computing	2010	375
Animation, incidental learning, and continuing motivation. Lloyd P. Rieber Journal of Educational Psychology Instructional DesignInteractive LearningBehavioral SciencesLearning SciencesAnimated Presentations	1991	285
European management and European business schools: Insights from the history of business schools Andreas Kaplan European Management Journal European Business SchoolsManagement EducationBusiness HistoryManagementBusiness	2014	122

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