Managing in complex business networks

Economic Action and Social Structure: The Problem of Embeddedness

Mark Granovetter · American Journal of Sociology · 1985 · 28.2K citations

Social Sciences, Economics, Sociology +13

The Relational View: Cooperative Strategy and Sources of Interorganizational Competitive Advantage

Jeffrey H. Dyer, Harbir Singh · Academy of Management Review · 1998 · 10.1K citations

Management, Strategic Management, Strategy +17

The Effect of a Market Orientation on Business Profitability

John C. Narver, Stanley F. Slater · Journal of Marketing · 1990 · 7.9K citations

Business, Marketing, Marketing Management +6

Developing Buyer-Seller Relationships

F. Robert Dwyer, Paul H. Schurr, Sejo Oh · Journal of Marketing · 1987 · 7.8K citations

Business, Marketing, Marketing Management +7

Market Orientation: Antecedents and Consequences

Bernard J. Jaworski, Ajay K. Kohli · Journal of Marketing · 1993 · 7.1K citations

Management, Organizational Behavior, Strategic Management +14