Concepedia

F. Robert Dwyer

FR

Statistics

Publications

28

Citations

16.5K

H-Index

24

Active since

1978

Affiliations

University of Cincinnati(Current)

College of Business Administration

University of Kentucky

DePaul University

University of Minnesota

F. Robert Dwyer is an author at University of Cincinnati specializing in marketing, marketing strategy, and business.

Publications per year

1978–2018

28

Publications

28

Developing Buyer-Seller Relationships

F. Robert Dwyer, Paul H. Schurr, Sejo Oh · Journal of Marketing · 1987 · 7.8K citations

Business, Marketing, Marketing Management +7

Developing Buyer-Seller Relationships

F. Robert Dwyer, Paul H. Schurr, Sejo Oh · Journal of Marketing · 1987 · 3.5K citations

Business, Marketing, Marketing Management +7

An Examination of Organizational Factors Influencing New Product Success in Internal and Alliance-Based Processes

Eugene Sivadas, F. Robert Dwyer · Journal of Marketing · 2000 · 1K citations

Management, Innovation Management, Strategic Management +17

Output Sector Munificence Effects on the Internal Political Economy of Marketing Channels

F. Robert Dwyer, Sejo Oh · Journal of Marketing Research · 1987 · 598 citations

Management, Marketing, Marketing Management +10

Customer lifetime valuation to support marketing decision making

F. Robert Dwyer · Journal of Direct Marketing · 1997 · 496 citations

Business, Marketing, Marketing Management +8

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