Concepedia

Subscription Analytics

Subscription Analytics is a specialized analytical framework within Product Analytics that systematically measures, models, and predicts user retention, churn, and lifetime value specifically for subscription-based business models by leveraging longitudinal behavioral and transactional data.

22

Publications

1.1K

Citations

64

Authors

41

Institutions

Publications per year

2017–2026

10

Parents

Publications

22

CRM at a pay-TV company: Using analytical models to reduce customer attrition by targeted marketing for subscription services

Jonathan Burez, Dirk Van den Poel · Expert Systems with Applications · 2006 · 237 citations

, , +17

The “total cost of publication” in a hybrid open‐access environment: Institutional approaches to funding journal article‐processing charges in combination with subscriptions

Stephen Pinfield, Jennifer Salter, Peter A. Bath · Journal of the Association for Information Science and Technology · 2015 · 197 citations · Full text

, , +12

Computer-generated performance feedback in the magazine-subscription industry

P. Christopher Earley · Organizational Behavior and Human Decision Processes · 1988 · 112 citations

, , +11

A Bivariate Timing Model of Customer Acquisition and Retention

David A. Schweidel, Peter S. Fader, Eric T. Bradlow · Marketing Science · 2008 · 73 citations

, , +16

Design and Evaluation of Optimal Free Trials

Hema Yoganarasimhan, Ebrahim Barzegary, Abhishek Pani · Management Science · 2022 · 65 citations

, , +17

1–5 of 22

Authors

64

  1. PT
    Pin-Yun Tarng

    National Taiwan University, Taiwan

    2 publications · 36 citations

    2

    h-index

  2. KC
    Kuan-Ta Chen

    Institute of Information Science, Academia Sinica, Taiwan

    2 publications · 36 citations

    2

    h-index

  3. JS
    Jiwoong Shin

    Yale University, United States

    1 publications · 40 citations

    1

    h-index

  4. JB
    Jeffery Bray

    Bournemouth University, United Kingdom

    1 publications · 41 citations

    1

    h-index

  5. RL
    Rebecca Lowery

    Universidad Mayor de San Simón, Bolivia

    1 publications · 46 citations

    1

    h-index

1–5 of 64

Institutions

41

  1. Huazhong University of Science and Technology

    Wuhan, China

    2 h-index

    3 publications

    82 citations

  2. Institute of Information Science, Academia Sinica

    Taipei, Taiwan

    2 h-index

    2 publications

    36 citations

  3. National Taiwan University

    Taipei, Taiwan

    2 h-index

    4 publications

    72 citations

  4. Bournemouth University

    Poole, United Kingdom

    1 h-index

    4 publications

    164 citations

  5. University of Illinois Chicago

    Chicago, United States

    1 h-index

    2 publications

    92 citations

  6. Universidade Federal de Santa Catarina

    Florianópolis, Brazil

    1 h-index

    1 publications

    19 citations

  7. University of Idaho

    Moscow, United States

    1 h-index

    2 publications

    116 citations

  8. University of Wisconsin–Madison

    Madison, United States

    1 h-index

    1 publications

    73 citations

1–8 of 41

Venues

  1. Management Science

    2 publications · 105 citations

    2

    h-index

  2. College & Research Libraries

    2 publications · 61 citations

    2

    h-index

  3. Information & Management

    1 publications · 36 citations

    1

    h-index

  4. 1

    h-index

  5. Journal of Services Marketing

    1 publications · 24 citations

    1

    h-index

1–5