Redemption Rules

Redemption Rules is a normative framework within loyalty program management that prescribes the specific conditions, eligibility criteria, and procedural mechanisms governing the exchange of accrued loyalty points or rewards for goods, services, or monetary value, thereby distinguishing it from broader program design elements by focusing exclusively on the execution and governance of reward fulfillment.

65

Publications

2.9K

Citations

133

Authors

83

Institutions

Publications per year

2017–2026

9

Authors

133

  1. BL
    Beibei Li

    Carnegie Mellon University, United States

    2 publications · 191 citations

    2

    h-index

  2. MW
    Michael Wedow

    European Central Bank, Germany

    2 publications · 35 citations

    2

    h-index

  3. BM
    Banwari Mittal

    Northern Kentucky University, United States

    2 publications · 296 citations

    2

    h-index

  4. PA
    Phillis A. Traver

    University of Pennsylvania, United States

    2 publications · 162 citations

    2

    h-index

  5. MC
    Marco Cipriani

    Federal Reserve Bank of New York, United States

    2 publications · 36 citations

    2

    h-index

1–5 of 133

Venues

  1. SSRN Electronic Journal

    Repository · 6 publications · 148 citations

    6

    h-index

  2. Journal of Marketing Research

    4 publications · 620 citations

    4

    h-index

  3. Journal of Marketing

    JM · 3 publications · 176 citations

    3

    h-index

  4. Management Science

    2 publications · 175 citations

    2

    h-index

  5. Journal of money credit and banking

    2 publications · 130 citations

    2

    h-index

1–5