Prepurchase Information Search is a consumer behavior process within the domain of information search that involves the systematic acquisition of product- or service-related information prior to making a purchase decision, distinguished by its timing in the pre-decisional stage and its focus on reducing uncertainty in the evaluation of alternatives.
114
Publications
14.8K
Citations
209
Authors
136
Institutions
Publications per year
2017–2026
16
Parents
Publications
114
1–5 of 114
Authors
209
- RE
4
h-index
- GP
4
h-index
- JJ
3
h-index
- JW
3
h-index
- RS
3
h-index
1–5 of 209
Institutions
136
College of Business Administration
Riga, Latvia
5 h-index
7 publications
2.5K citations
New York University
New York, United States
4 h-index
5 publications
181 citations
Pennsylvania State University
State College, United States
4 h-index
7 publications
698 citations
University of California, Berkeley
Berkeley, United States
3 h-index
3 publications
275 citations
University of Connecticut
Storrs, United States
3 h-index
3 publications
98 citations
Concordia University
Montreal, Canada
3 h-index
9 publications
1.3K citations
University of Houston
Houston, United States
3 h-index
5 publications
378 citations
Florida State University
Tallahassee, United States
3 h-index
4 publications
183 citations
1–8 of 136
Venues
- Journal of Marketing Research
9 publications · 1.3K citations
9
h-index
- Journal of Consumer Research
JCR · 7 publications · 4.3K citations
7
h-index
- Management Science
5 publications · 438 citations
5
h-index
- Journal of Services Marketing
5 publications · 676 citations
5
h-index
- Journal of Marketing
JM · 4 publications · 2K citations
4
h-index
1–5