Concepedia

Follower Entry Advantages

Follower Entry Advantages is a strategic business concept denoting the distinct benefits accruing to late-entering firms in a market, differentiated by their ability to leverage incumbents' pioneering efforts through imitation, technological improvement, risk avoidance, and optimized resource allocation.

30

Publications

3.1K

Citations

55

Authors

43

Institutions

Publications per year

2017–2026

4

Parents

Publications

30

First Mover and Second Mover Advantages

Esther Gal‐Or · International Economic Review · 1985 · 521 citations

, , +6

Order of entry and performance in new markets

Mary Lambkin · Strategic Management Journal · 1988 · 425 citations

, , +17

Late Mover Advantage: How Innovative Late Entrants Outsell Pioneers

Venkatesh Shankar, Gregory S. Carpenter, Lakshman Krishnamurthi · Journal of Marketing Research · 1998 · 346 citations

, , +9

Is the First to Market the First to Fail? Empirical Evidence for Industrial Goods Businesses

William T. Robinson, Sungwook Min · Journal of Marketing Research · 2002 · 229 citations

, , +15

Late Mover Advantage: How Innovative Late Entrants Outsell Pioneers

Venkatesh Shankar, Gregory S. Carpenter, Lakshman Krishnamurthi · Journal of Marketing Research · 1998 · 188 citations

, , +9

1–5 of 30

Authors

55

  1. WT
    William T. Robinson

    Louisiana State University Health Sciences Center New Orleans, United States

    3 publications · 502 citations

    3

    h-index

  2. CL
    Clemens Löffler

    University of Vienna, Austria

    2 publications · 88 citations

    2

    h-index

  3. GS
    Gregory S. Carpenter

    Kellogg's (Canada), Canada

    2 publications · 534 citations

    2

    h-index

  4. SP
    Steven P. Schnaars

    Baruch College, United States

    2 publications · 235 citations

    2

    h-index

  5. LK
    Lakshman Krishnamurthi

    Northwestern University, United States

    2 publications · 534 citations

    2

    h-index

1–5 of 55

Institutions

43

  1. University of Michigan

    Ann Arbor, United States

    2 h-index

    3 publications

    397 citations

  2. Kellogg's (Canada)

    Mississauga, Canada

    2 h-index

    4 publications

    1.1K citations

  3. Grenoble Ecole de Management

    Grenoble, France

    1 h-index

    2 publications

    106 citations

  4. University of Agder

    Kristiansand, Norway

    1 h-index

    1 publications

    21 citations

  5. Lingnan University

    Tuen Mun, Hong Kong

    1 h-index

    2 publications

    172 citations

  6. Memorial Sloan Kettering Cancer Center

    New York, United States

    1 h-index

    1 publications

    149 citations

  7. Tunghai University

    Taichung, Taiwan

    1 h-index

    1 publications

    27 citations

  8. University of Leeds

    Leeds, United Kingdom

    1 h-index

    1 publications

    35 citations

1–8 of 43

Venues

  1. Journal of Marketing Research

    3 publications · 763 citations

    3

    h-index

  2. SSRN Electronic Journal

    Repository · 1 publications · 19 citations

    1

    h-index

  3. Corporate Reputation Review

    1 publications · 32 citations

    1

    h-index

  4. Journal of Management Studies

    1 publications · 35 citations

    1

    h-index

  5. Economic Annals

    1 publications · 13 citations

    1

    h-index

1–5