Concepedia

Digital Coupons

Digital Coupons is an electronic promotional instrument distributed through digital channels that enables consumers to receive price reductions or special offers on retail products or services, distinguished from traditional paper coupons by its issuance, redemption, and tracking via online platforms and mobile applications.

96

Publications

4.2K

Citations

250

Authors

157

Institutions

Publications per year

2017–2026

30

Variants

E-couponsElectronic Coupons

Parents

Publications

96

Birthday paradox, coupon collectors, caching algorithms and self-organizing search

Philippe Flajolet, Danièle Gardy, Loÿs Thimonier · Discrete Applied Mathematics · 1992 · 482 citations · Full text

, , +16

Digital marketing strategies that Millennials find appealing, motivating, or just annoying

Katherine Taken Smith · Journal of Strategic Marketing · 2011 · 281 citations

, , +17

Oblivious Polynomial Evaluation

Moni Naor, Benny Pinkas · SIAM Journal on Computing · 2006 · 145 citations

, , +12

Social coupons as a marketing strategy: a multifaceted perspective

V. Kumar, Bharath Rajan · Journal of the Academy of Marketing Science · 2011 · 143 citations

, , +16

Crypto-Securities Regulation: ICOs, Token Sales and Cryptocurrencies under EU Financial Law

Philipp Hacker, Chris Thomale · European Company and Financial Law Review · 2018 · 117 citations

, , +14

1–5 of 96

Authors

250

  1. HI
    Hyunjoo Im

    University of Minnesota, United States

    2 publications · 100 citations

    2

    h-index

  2. XL
    Xuan Luo

    Kunming Medical University, China

    2 publications · 54 citations

    2

    h-index

  3. ML
    Michael L. Best

    Georgia Institute of Technology, United States

    2 publications · 31 citations

    2

    h-index

  4. KT
    Katherine Taken Smith

    Texas A&M University – Corpus Christi, United States

    2 publications · 371 citations

    2

    h-index

  5. JS
    Juliana Sutanto

    ETH Zurich, Switzerland

    2 publications · 124 citations

    2

    h-index

1–5 of 250

Institutions

157

  1. Peking University

    Beijing, China

    3 h-index

    5 publications

    140 citations

  2. City University of Hong Kong

    Hong Kong, Hong Kong

    3 h-index

    3 publications

    166 citations

  3. Xi'an Jiaotong University

    Xi'an, China

    2 h-index

    3 publications

    121 citations

  4. National Cheng Kung University

    Tainan City, Taiwan

    2 h-index

    4 publications

    264 citations

  5. Hefei University of Technology

    Hefei, China

    2 h-index

    8 publications

    216 citations

  6. University of Oregon

    Eugene, United States

    2 h-index

    2 publications

    87 citations

  7. Georgia State University

    Atlanta, United States

    2 h-index

    3 publications

    300 citations

  8. California State University, Long Beach

    Long Beach, United States

    2 h-index

    2 publications

    100 citations

1–8 of 157

Venues

  1. Journal of Retailing and Consumer Services

    5 publications · 264 citations

    5

    h-index

  2. SSRN Electronic Journal

    Repository · 3 publications · 166 citations

    3

    h-index

  3. Journal of Business Research

    JBR · 3 publications · 141 citations

    3

    h-index

  4. Psychology and Marketing

    2 publications · 136 citations

    2

    h-index

  5. Preventing Chronic Disease

    PCD · 2 publications · 89 citations

    2

    h-index

1–5