Concepedia

Customer Loyalty Integration

Customer Loyalty Integration is a strategic framework within point-of-sale management that systematically embeds customer loyalty mechanisms into transactional processes to align reward systems with real-time purchasing behavior.

14

Publications

3.4K

Citations

39

Authors

26

Institutions

Publications per year

2017–2026

6

Parents

Publications

14

Building Brand Community

James H. McAlexander, John W. Schouten, Harold F. Koenig · Journal of Marketing · 2002 · 2.6K citations

, , +16

A strategic approach to building online customer loyalty: integrating customer profitability tiers

Dennis A. Pitta, Frank J. Franzak, Danielle Fowler · Journal of Consumer Marketing · 2006 · 156 citations · Full text

, , +17

Corporate social responsibility and customer loyalty in intercity bus services

Yu‐Hern Chang, Chung‐Hsing Yeh · Transport Policy · 2017 · 149 citations

, , +16

Investigating cross-buying and customer loyalty

Werner Reinartz, Jacquelyn S. Thomas, Ganaël Bascoul · Journal of Interactive Marketing · 2008 · 97 citations

, , +12

Does religiosity matter for customer loyalty? Evidence from halal cosmetics

Dwi Suhartanto, David Dean, Ira Siti Sarah et al. · Journal of Islamic marketing · 2020 · 93 citations

, , +15

1–5 of 14

Authors

39

  1. DS
    Dwi Suhartanto

    Bandung Institute of Technology, Indonesia

    2 publications · 158 citations

    2

    h-index

  2. ZZ
    Zhen-Zheng Zhang

    Huazhong University of Science and Technology, China

    1 publications · 41 citations

    1

    h-index

  3. FJ
    Frank J. Franzak

    Virginia Commonwealth University, United States

    1 publications · 156 citations

    1

    h-index

  4. JS
    Jacquelyn S. Thomas

    Southern Methodist University, United States

    1 publications · 97 citations

    1

    h-index

  5. QS
    Qiang Steven Lu

    The University of Sydney, Australia

    1 publications · 65 citations

    1

    h-index

1–5 of 39

Institutions

26

  1. Bandung Institute of Technology

    Bandung, Indonesia

    2 h-index

    9 publications

    697 citations

  2. Oregon State University

    Corvallis, United States

    1 h-index

    2 publications

    5.2K citations

  3. Nanyang Technological University

    Singapore, Singapore

    1 h-index

    2 publications

    142 citations

  4. University of Portland

    Portland, United States

    1 h-index

    1 publications

    2.6K citations

  5. Virginia Commonwealth University

    Richmond, United States

    1 h-index

    1 publications

    156 citations

  6. University of Brawijaya

    Malang, Indonesia

    1 h-index

    1 publications

    93 citations

  7. College of Business Administration

    Riga, Latvia

    1 h-index

    2 publications

    5.2K citations

  8. Istanbul University

    Istanbul, Türkiye

    1 h-index

    2 publications

    32 citations

1–8 of 26

Venues

  1. Journal of Interactive Marketing

    JIM · 2 publications · 162 citations

    2

    h-index

  2. Procedia - Social and Behavioral Sciences

    1 publications · 16 citations

    1

    h-index

  3. JURNAL ADMINISTRASI BISNIS

    1 publications · 11 citations

    1

    h-index

  4. Indian journal of industrial relations

    1 publications · 11 citations

    1

    h-index

  5. Journal of Marketing

    JM · 1 publications · 2.6K citations

    1

    h-index

1–5