Counterfeit Demand

Counterfeit Demand is an academic construct that denotes the aggregate consumer willingness and market behavior driving the purchase of imitation goods, distinguished by its focus on the socioeconomic, psychological, and cultural factors that stimulate demand for counterfeit products as opposed to legitimate alternatives.

57

Publications

3.7K

Citations

123

Authors

84

Institutions

Publications per year

2017–2026

8

Authors

123

  1. BS
    Barbara Stöttinger

    Vienna University of Economics and Business, Austria

    4 publications · 330 citations

    4

    h-index

  2. EP
    Elfriede Penz

    Vienna University of Economics and Business, Austria

    3 publications · 291 citations

    3

    h-index

  3. XB
    Xuemei Bian

    Northumbria University, United Kingdom

    3 publications · 425 citations

    3

    h-index

  4. AS
    Andrew Smith

    University of Nottingham, United Kingdom

    2 publications · 222 citations

    2

    h-index

  5. MA
    Mohamed Azmi Hassali

    Universiti Sains Malaysia, Malaysia

    2 publications · 52 citations

    2

    h-index

1–5 of 123

Venues

  1. ACR North American Advances

    3 publications · 314 citations

    3

    h-index

  2. Journal of Business Research

    JBR · 3 publications · 421 citations

    3

    h-index

  3. Journal of Retailing and Consumer Services

    3 publications · 121 citations

    3

    h-index

  4. Journal of Fashion Marketing and Management

    3 publications · 167 citations

    3

    h-index

  5. Psychology and Marketing

    2 publications · 428 citations

    2

    h-index

1–5