Concepedia

Xuemei Bian

XB

16

Publications

1.5K

Citations

15

H-Index

2007

Active since

Affiliations

University of Nottingham(Current)

University of Kent

University of Glasgow

Northumbria University

Newcastle University

Xuemei Bian is an author at University of Nottingham specializing in marketing, consumer research, and management.

Top concepts

MarketingConsumer ResearchManagementConsumer BehaviorBusinessSocial SciencesAdvertisingCounterfeitingConsumer CultureCulture

Publications per year

2007–2024

16

Publications

16

The role of brand image, product involvement, and knowledge in explaining consumer purchase behaviour of counterfeits

Xuemei Bian, Luiz Moutinho · European Journal of Marketing · 2011 · 370 citations · Full text

Consumers' attitudes regarding non-deceptive counterfeit brands in the UK and China

Xuemei Bian, Cleopatra Veloutsou · Journal of Brand Management · 2007 · 204 citations

Marketing, Consumer Culture, Non-deceptive Counterfeit Brands +9

An investigation of determinants of counterfeit purchase consideration

Xuemei Bian, Luiz Moutinho · Journal of Business Research · 2008 · 199 citations

Consumer Research, Business, Counterfeiting +5

New insights into unethical counterfeit consumption

Xuemei Bian, Kaiyu Wang, Andrew Smith et al. · Journal of Business Research · 2016 · 166 citations · Full text

Money Laundering, Consumer Research, Counterfeiting +4

A cross‐national examination of consumer perceived risk in the context of non‐deceptive counterfeit brands

Cleopatra Veloutsou, Xuemei Bian · Journal of Consumer Behaviour · 2008 · 106 citations

Consumer Uncertainty, Behavioral Decision Making, Consumer Study +25

Rows per page

1–5 of 16