Cost-plus Pricing Models

Cost-Plus Pricing Models is a pricing methodology that belongs to the class of cost-based pricing strategies, distinguished by its systematic addition of a fixed markup percentage to the total cost of production to determine the selling price.

23

Publications

1.3K

Citations

40

Authors

34

Institutions

Publications per year

2017–2026

7

Authors

40

  1. RG
    Reinaldo Guerreiro

    Universidade de São Paulo, Brazil

    3 publications · 66 citations

    3

    h-index

  2. JV
    Juliana Ventura Amaral

    Universidade de São Paulo, Brazil

    2 publications · 56 citations

    2

    h-index

  3. JR
    Jean‐Charles Rochet

    University of Zurich, Switzerland

    2 publications · 461 citations

    2

    h-index

  4. LS
    Lars Stole

    University of Chicago, United States

    2 publications · 461 citations

    2

    h-index

  5. LS
    Lakshman S. Thakur

    University of Connecticut, United States

    1 publications · 26 citations

    1

    h-index

1–5 of 40

Venues

  1. The Review of Economic Studies

    2 publications · 460 citations

    2

    h-index

  2. Journal of Business and Industrial Marketing

    2 publications · 56 citations

    2

    h-index

  3. SAGE Open

    1 publications · 15 citations

    1

    h-index

  4. Journal of Marketing Research

    1 publications · 155 citations

    1

    h-index

  5. The Economic Journal

    1 publications · 12 citations

    1

    h-index

1–5