Consumer stockpiling is the consumer behavior phenomenon in which individuals acquire and retain larger quantities of a product than immediately needed, typically in response to promotional pricing, with the intent to consume or use the surplus at a later time.
33
Publications
1.9K
Citations
84
Authors
54
Institutions
Publications per year
2017–2026
15
Variants
Consumer Stockpiling Behavior
Parents
Publications
33
Decomposition of the Sales Impact of Promotion-Induced Stockpiling
Kusum L. Ailawadi, Karen Gedenk, Christian Lutzky et al. · Journal of Marketing Research · 2007 · 140 citations
The Optimality of Consumer Stockpiling Strategies
Robert J. Meyer, João L. Assunção · Marketing Science · 1990 · 97 citations
1–5 of 33
Authors
84
- BW
3
h-index
- RC
2
h-index
- NK
2
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- KJ
2
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- CF
2
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1–5 of 84
Institutions
54
Dartmouth College
Hanover, United States
3 h-index
5 publications
461 citations
The University of Texas at Dallas
Richardson, United States
2 h-index
4 publications
122 citations
Indian School of Business
Hyderabad, India
2 h-index
2 publications
61 citations
University of California, Berkeley
Berkeley, United States
2 h-index
2 publications
133 citations
Cornell University
Ithaca, United States
2 h-index
2 publications
112 citations
INSEAD
Fontainebleau, France
2 h-index
2 publications
112 citations
Ontario Tech University
Oshawa, Canada
1 h-index
2 publications
54 citations
Bucharest University of Economic Studies
Bucharest, Romania
1 h-index
1 publications
16 citations
1–8 of 54
Venues
- Journal of Marketing Research
6 publications · 639 citations
6
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- Marketing Science
3 publications · 158 citations
3
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- The International Review of Retail Distribution and Consumer Research
2 publications · 126 citations
2
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- Complex & Intelligent Systems
1 publications · 10 citations
1
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- International Journal of Disaster Risk Reduction
1 publications · 21 citations
1
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1–5