Concepedia

Jacob Goldenberg

JG

Statistics

Publications

58

Citations

7.7K

H-Index

36

Active since

1999

Affiliations

Hebrew University of Jerusalem(Current)

Tel Aviv University

Columbia University

Reichman University

Ben-Gurion University of the Negev

Jacob Goldenberg is an author at Hebrew University of Jerusalem specializing in marketing, social sciences, and marketing management.

Publications per year

1999–2023

58

Publications

58

Talk of the Network: A Complex Systems Look at the Underlying Process of Word-of-Mouth

Jacob Goldenberg, Barak Libai, Eitan Muller · Marketing Letters · 2001 · 2K citations

Social Sciences, Communication, Social Influence +9

Mine Your Own Business: Market-Structure Surveillance Through Text Mining

Oded Netzer, Ronen Feldman, Jacob Goldenberg et al. · Marketing Science · 2012 · 704 citations

Business, Business Analytics, Marketing +14

The Role of Hubs in the Adoption Process

Jacob Goldenberg, Sangman Han, Donald R. Lehmann et al. · Journal of Marketing · 2009 · 698 citations

Management, Innovation Management, Innovation +14

The Idea Itself and the Circumstances of Its Emergence as Predictors of New Product Success

Jacob Goldenberg, Donald R. Lehmann, David Mazursky · Management Science · 2001 · 378 citations

Management, Innovation Management, Innovation +13

Riding the Saddle: How Cross-Market Communications Can Create a Major Slump in Sales

Jacob Goldenberg, Barak Libai, Eitan Muller · Journal of Marketing · 2002 · 254 citations

Management, Marketing, Marketing Management +10

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