Rohit Deshpandé - Concepedia

Author

Rohit Deshpandé

Dartmouth College

Also Known As

R. DeshpandE, R. Deshpande, ROHIT DESHPANDE, Rohit Deshpande, Rohit Deshpandé

140

Publications

26.7K

Citations

H-Index

145

Concepts

All Affiliations

Dartmouth College China Europe International Business School The University of Texas at Austin Marketing Science Institute Harvard University

About

Rohit Deshpandé is an author at Dartmouth College specializing in management, business, and marketing.

Top Concepts

#	Concept	H-Index	Publications	Citations
1	Business	29	37	16.7K
2	Arts	3	3	3.2K
3	Education	3	3	911
4	Humanities	2	2	28
5	Health Sciences	1	1	84

Rohit Deshpandé

Publications

25.9K

Citations

H-Index

Page 1

	Year	Citations
Corporate Culture, Customer Orientation, and Innovativeness in Japanese Firms: A Quadrad Analysis Rohit Deshpandé, John U. Farley, Frederick E. Webster Journal of Marketing Customer SatisfactionBusiness-to-business ResearchBusiness CultureQuadrad AnalysisBrand Strategy	1993	3.9K
Relationships between Providers and Users of Market Research: The Dynamics of Trust within and between Organizations Christine Moorman, Gerald Zaltman, Rohit Deshpandé Journal of Marketing Research	1992	3.8K
Factors Affecting Trust in Market Research Relationships Christine Moorman, Rohit Deshpandé, Gerald Zaltman Journal of Marketing Trust MetricRelationship MarketingOrganizational CommunicationTrust Management ArchitectureArts	1993	3K
Corporate Culture, Customer Orientation, and Innovativeness in Japanese Firms: A Quadrad Analysis Rohit Deshpandé, John U. Farley, Frederick E. Webster Journal of Marketing	1993	1.8K
Relationships between Providers and Users of Market Research: The Dynamics of Trust within and between Organizations Christine Moorman, Gerald Zaltman, Rohit Deshpandé Journal of Marketing Research Trust MetricRelationship MarketingKnowledge ExchangeOrganizational CommunicationKnowledge Sharing	1992	1.8K
Organizational Culture and Marketing: Defining the Research Agenda Rohit Deshpandé, Frederick E. Webster Journal of Marketing Structural FunctionalistCustomer SatisfactionCultureContingency PerspectiveBusiness Culture	1989	1.6K
Factors Affecting Trust in Market Research Relationships Christine Moorman, Rohit Deshpandé, Gerald Zaltman Journal of Marketing OrganizationsSocial InfluenceResearch EthicsOrganizational BehaviorManagement	1993	1.5K
Organizational Culture and Marketing: Defining the Research Agenda Rohit Deshpandé, Frederick E. Webster Journal of Marketing Structural FunctionalistCustomer SatisfactionCultureContingency PerspectiveBusiness Culture	1989	750
Measuring Market Orientation: Generalization and Synthesis Rohit Deshpandé, John U. Farley Journal of Market-Focused Management	1998	720
“Paradigms Lost”: On Theory and Method in Research in Marketing Rohit Deshpandé Journal of Marketing Marketing AnalyticsConsumer Decision MakingDigital MarketingData CollectionTheoretical Tradition	1983	626

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